A merger that looks good on paper can lose value when too many employees in the target company get nervous about what life will be like after the deal closes.
Will the culture be different? Is the acquiring firm too big? Too rigid? Will they understand how we do business? These risks have had enormously negative impacts on many mergers.
Employee attrition following mergers and acquisitions is so common that it has been the subject of psychological studies, has been written about in Human Resources publications, and even has spawned its own name — “Merger Syndrome.”
Back in 1986, Psychology Today published an article called, “The Merger Syndrome: When Companies Combine A Clash Of Cultures Can Turn Potentially Good Business Alliances Into Financial Disaster.” What can an acquiring company do to manage this risk?
In September 2005, Wall Street giant Merrill Lynch agreed to purchase AXA’s Advest brokerage unit for $400 million. By May 2006, it was being reported that 417 out of Advest’s total of 505 brokers had jumped ship. It literally became a case study of a failed merger. Mergers and acquisitions can be especially stressful for employees lower down the chain of control, who have access to less information. As one study noted, mergers “can change an individual’s working life significantly but fail to provide the individual with any control over the event.”
Don’t make the mistake of only worrying about the top few executive non-competes. Carefully assess points of exposure to potentially damaging employee defection, and then craft restrictive covenants that will protect the company.
In many states, simply agreeing to continue employing people is legally sufficient consideration to support execution of a covenant not to compete executed during the midst of employment – what some cases refer to as “mid-stream” covenants. But in a substantial and important minority of states, merely keeping someone on the job is not sufficient consideration for a mid-stream covenant.
In these states – North Carolina and Pennsylvania are two examples – you must give each employee new and sufficient consideration. Sufficiency will be measured in proportion to the employee’s pay level and duties. A check that would be sufficient for one employee will not be seen as sufficient for a much higher compensated employee.
One size rarely fits all when drafting restrictive covenants. If you roll out one version of your agreement, it may well fail in any number of key locations, including tricky states such as California, Georgia, and others. You probably can cover the national map with anywhere from three to six versions of an agreement, depending upon how many different types and levels of employees you are signing up.
You may be tempted to side step this problem by inserting choice-of-law/forum clause, but this often fails and is inadvisable in any case. It is dangerous to put all your eggs in one basket. If things turn bad in your chosen state, you are out of luck everywhere.
Consider stay-bonuses, with repayment obligations that kick in if an employee leaves within a year (or two or three years, as the case may be) after receipt. Salary or minimum bonus guarantees also can ease concern about transition into a new compensation environment. At a minimum, you can use retention agreements to be sure key employees stay with you long enough to get through the transition period after the deal closes.
Effective retention packages offer sufficient financial inducement for employees to remain on board, and ideally are communicated before the headhunters are out in full force. You know the announcement is coming before they do. Take advantage of that head start — don’t announce until you are ready to convey information about retention packages almost simultaneously.
Employee attrition will always be a risk factor in mergers and acquisitions, but careful attention to restrictive covenants and retention packages can go a long way toward minimizing those risks.