Recruitology Lands Partnership With Las Vegas Review-Journal

It’s not exactly the New York Times, but Recruitology has landed a deal that will make it the job board solutions provider for the Las Vegas Review-Journal, the city’s largest newspaper. Checkout the new career site here.

“Recruitology’s mission is to provide media companies with the technology and audience reach to serve the hiring needs of local employers,” said Roberto Angulo, CEO of Recruitology. “Our recruitment advertising platform aggregates best-of-breed job sites and continuously monitors and adjusts job placement, letting employers shorten their time-to-hire. We are pleased to have the opportunity to work closely with the Review-Journal team to deliver a turnkey solution to their advertisers.”

Recruitology is powering the job board and also providing a white-label programmatic solution it can offer to local organizations. Employers posting jobs through the Vegas portal will get distribution throughout Recruitology’s network of  over 150 job boards, which include names like ZipRecruiter, Nexxt, Indeed, and Talroo.

“We’re pleased to expand our recruitment advertising offering to bring a range of online services that complement traditional print advertising,” said Lani Dorlack, director of digital advertising for the Review-Journal. “As we transform more of our business into digital, we look for ways to continuously innovate and grow the value we provide advertisers. Recruitology’s combination of industry-leading niche job boards with programmatic ad distribution and monitoring will help us expand the breadth of advertising solutions we provide to employers.”

If you’re keeping score at home, job boards like Careerbuilder and Monster abandoned the newspaper-powering business awhile ago. PandoLogic (formerly RealMatch), for instance, picked up Gannett, which was part of CareerBuilder’s network of online publishers, last year.

Programmatic solutions like PandoLogic and Recruitology are actively partnership with online newspapers, with newcomer JobAdX also looking to build its publisher network. Programmatic competitors like Appcast and Joveo have stayed away from the newspapers.

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The deal is exclusive. Angulo says most of the sales are handled by reps and include job packages to the local site and Recruitology’s network. Jobs also get distributed via MaxRecruit, which is Recruitology’s programmatic offering.
Adperfect is the legacy e-commerce solution for all classifieds including recruitment, and it’s currently still used by the Review-Journal. Recruitology left that in place for now but will be transitioning it over to its self-service platform soon. Single job postings start at $170 for online only and goes up from there depending on the number of bells and whistles an employers desires.

 

Joel Cheesman

Joel Cheesman has over 20 years experience in the online recruitment space. He worked for both international and local job boards in the late ‘90s and early ‘00s. In 2005, Cheesman founded HRSEO, a search engine marketing company for HR, as well as launching an award-winning industry blog called Cheezhead. He has been featured in Fast Company and US News and World Report. He sold his company in 2009 to Jobing.com. He was employed by EmployeeScreenIQ, a background check company. He is the founder of Ratedly, an app that monitors anonymous employee reviews. He is married and the father of three children. He lives in Indianapolis.