“You sign up. We assign you a career adviser. We rewrite your resume. We have a 10-step program that walks you through the job search; takes the mystery, takes the stress, takes a lot of the anxiety out of the job search,” he told CNBC. “And we believe in it so much — we’ve been working on it so long — that at the end we guarantee you’ll get an offer in six months.”
This is no JobSerf program, where someone else applies for jobs on your behalf. Or even a RiseSmart Transition Concierge that sends participants job listings, and includes access to a coaching library, webinars, and some phone consultation.
Signature is a career coaching program; an online equivalent of executive outplacement. It requires the active engagement of participants who must follow certain rules, including attendance at a majority of online meetings, in order to qualify for the money-back guarantee.
If that seems like a catch, it is. But one that only makes sense. The FAQs tell prospects right up front: “Signature is designed for the job seeker who is dedicated, motivated, and willing to put in the time and resources to get the job that’s the right fit.”
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The terms and conditions tell prospects that in the first 60 days they must:
- Attend seven sessions;
- Complete the first several steps of the program;
- Apply to six “well-fitted” positions;
- Complete additional assignments, presumably from the personal coach.
There are other requirements for the balance of the program, including attendance at a majority of the online meetings, and continued applications.
Signature, as Cenedella notes on his personal blog, isn’t for everyone. That’s probably why there is no online signup; interested job-seekers have to call TheLadders to discuss the program.
In testing for several months, Signature claims a 90 percent success rate. Says Cenedella, “More than a hundred people have already completed the current edition of the six-month program with a success rate of more than 90%.”