There are really only two kinds of candidates in the recruiting world. There are those who are actively seeking a position and those who are not, but who are receptive to outside impressions or influences. The latter type is often called the “passive candidate.” Is a passive candidate better than an active one? Why is there so much interest and hype these days over the passive candidate? In exploring these questions, I came upon some interesting ideas from the recruiters with whom I have spoken. First is the notion that since someone is not actively looking for a job, they must be happy, performing well and a better catch than someone who is actively looking. The second notion is that a passive candidate will carefully choose a new employer as opposed to just jumping at the first opportunity that arises. And the third idea is that people who are actively looking for a job must have some character or performance flaw. I find all of these notions simplistic and a little frightening. I am sure we all know people who are actively looking for new jobs because they are seeking change, looking for a better opportunity, trying to parley their newly acquired degree or certificate into more money, or looking to make a career change. None of these people are inferior in any way to someone who is not actively looking. Many of the active seekers may be those laid off due to mergers or consolidations, and we all know people who have been laid off, have found new jobs and who are very successful today. Sometimes it is better to have been laid off and to discover where you can make improvements to your working style or to your skills than to go through years in a job without any real assessment or feedback. On the other hand, many passive candidates are occupying sinecures, are in deadened jobs in profitable companies, or have played the political games inside their company better than others. Not all of the passive candidates are good workers, high performers, or well liked. Here are some reasons why active candidates are better than passive ones:
The passive candidate may also make a good employee because:
Several Internet companies such as Hire.com (formerly World.hire.com) have developed special software and services to attract passive candidates. I support this wholeheartedly as the passive candidate, by definition, is very hard to attract. It takes special skills and tools to effectively get a passive candidate to take an interest in your company. Services such as those offered by Hire.com open new doors to a recruiter and to the hiring managers, and they do not exclude attracting and recruiting an active candidate. What is clear is that both types of candidate make excellent Employees depending on a person’s unique set of skills and abilities. Recruiters that focus on one type or another lose out. In my experience it is never wise to close the door on any candidate by type, anymore than it is wise to do so because of gender or race or age. I urge recruiters to take a broad view and steer clear of this dangerous notion that only passive candidates are good candidates!