“It was pretty easy to feel “OK” about being on Twitter during most of 2009. Everyone was there – and more were joining every day. It was “interesting” to feel like one of the first rather than one of the last – so I hung out. It has now become apparent to me that there is no viable BUSINESS reason to spend much time on Twitter as a 3rd party recruiter. Might be great for plenty of other professions – but recruiting? No way. Sorry.”
This is a common sentiment in our world of recruiting – that Twitter is a waste of time, and that real recruiters are on the phone with candidates and not tweeting out job opportunities. On the other hand, others argue that Twitter is a growing source of candidates, as well as a valuable tool to develop a good online presence and enable candidates to find you as well.
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As search professionals, to which of these thought processes do you subscribe? The way we approach recruiting is different than the way our corporate recruiting counterparts do. Neither way is right or wrong; they are simply different. Twitter certainly has value it can offer, but does it belong in a 3rd party recruiter’s resource toolkit?
We want to hear from you! Do you use Twitter? Do you find it to be a waste of time, or a good resource to add to your arsenal? Have you made placements or gained new clients based on conversations you’ve had via Twitter, or has it been a dead-end street for you? Share your experience in the comments below.