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People Are the Stars of Staples’ New Career Site

Nov 10, 2011
This article is part of a series called News & Trends.

The trend nowadays for corporate career sites is to tell stories of employees, rather than use the careers home page for corporate-speak about the organization’s mission, benefits, value proposition, and so on.

Certainly the new jobs site unveiled by Staples, in Canada, is no exception. Scroll over parts of the site and up pop testimonials from retail and corporate employees, including an IT guy, a general manager, a recruiting/training coordinator, a sales manager, and others.

There’s also a place to see the career path of a Staples employee, and then click on job listings that fall somewhere along that continuum (click to enlarge the graphic below to see what I mean). One other nice touch: the URLs of the retail job listings include the word “great,” thus beginning with “greatcareersatstaples.ca.”

Like with most corporate career sites, many of the job descriptions lack the catchy copy of the rest of the careers site.

Some of the corporate jobs, on the other hand, do opt for the more cute and clever: for cashiers; administrative specialists; “receivers” and technology consultants.

 

This article is part of a series called News & Trends.
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