Let’s Unveil the Next Company, From Ireland, to Give a Demo in San Diego

Article main image
Mar 9, 2017

The first company we’ve invited to show off its product at the future-of-talent-acquisition conference in San Diego was Mya. I’m moderating a conference session where several startups I selected out of hundreds will demonstrate what they’ve developed.

Number two is Clinch, out of Dublin, Ireland. It resides in the hot branding-marketing-advertising sector of talent acquisition, but with a twist. Clinch does provide a product related to talent pipelines, helping companies build and communicate to a list of passive job seekers. But some talent communities just ask for a job seeker’s email address, and maybe a first and last name, and job seekers can start receiving communications from employers. With others, they’ll ask for a candidate’s skills and interests.

What Clinch is trying to do for companies is rely not on what people say, but what they do. It’s not depending on people searching for jobs; in fact, the company says that “the best search is no search.”

The idea is to see what what a candidate views and clicks on throughout a career site, particularly a microsite or landing page. Companies can see with a heat map what is interesting people; adjust their content accordingly; get a complete activity report on a candidate; and, based on people’s behavior, suggest to recruiters the candidates for a job once a job’s put into a talent acquisition system.

As Clinch says: “Each candidate record shows a complete history of their activity on the site — what they did even before we knew who it was.”

It’s the kind of stuff that a few years ago would have sounded like a futuristic “nice to have,” but it’s here. More in San Diego.

Get articles like this
in your inbox
Subscribe to our mailing list and get interesting articles about talent acquisition emailed weekly!