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Chatter: Back-to-School, Korn/Ferry?s Facelift, and More

Apr 11, 2008
This article is part of a series called News & Trends.

Get schooled on background screening…

employeescreenIQ (profile; site) says its recently launched employeescreen University provides free background-screening information aimed to help organizations make better hiring decisions.

The interactive learning tool is designed specifically for human resource, risk-management, and security professionals. It features a free newsletter, employment screening news compiled from international sources, U.S. legislative news updates, industry white papers, background-screening media resources, and upcoming industry events.

Blogger Joel Cheesman calls the site “progressive,” noting that it also “speaks to the heart of an industry clamoring for useful knowledge delivered in a convenient, unfettered manner.” Not entirely surprising that Cheesman respects the company, as its chief marketing officer, Nick Fishman, is a guest contributor on Xtra Cheezhead.

Monster, msnbc.com team up…

Monster (profile; site) is back on the co-branding bandwagon, this time teaming up with msnbc.com. The job board is going to become the exclusive job services provider featured on msnbc.com, which includes listings on TODAYshow.com and msnbc.com’s local news sections. According to Nielsen Online, more than 35 million unique visitors frequent msnbc.com.

Korn/Ferry’s extreme makeover…

Korn/Ferry (profile; site) has a newly launched website and branding campaign, which is being touted as the “Art & Science of Talent,” a message that will be tied into all of the company’s worldwide efforts. The “art” part of this new brand is about understanding the intangibles of leadership, while the “science” part is about using assessment tools and development resources.

Michael Distefano, Korn/Ferry’s chief marketing officer, points out that this message “embodies this evolving perspective on human capital.”

One of L.A.-based Korn/Ferry’s hottest groups is its outsourced recruiting subsidiary FutureStep.

Facebook vacation…

Virtual VayCay is a new Facebook application that lets users send their friends in dead-end jobs on a virtual vacation. Itzbig (profile; site) started this idea, which it says can reach highly qualified individuals who are currently employed in unfulfilling positions but are reluctant to pursue other career opportunities because of concerns over privacy and the lack of immediate feedback.

With virtual VayCay, itzbig says users can create anonymous profiles based upon their skills and desires. They then see in real time how they score against these opportunities.

This article is part of a series called News & Trends.