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Will Staney

Will Staney is the director of recruiting, strategic programs, at SuccessFactors, where he is responsible for driving the success and continued development of strategic sourcing strategies, recruitment marketing, talent acquisition web strategy, employer branding, social community management, career site development, candidate experience, internal and external talent programs, as well as keeping up with the latest emerging social, recruiting, and HR technologies to ensure SuccessFactors is on the cutting edge.

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The Right Tweet at the Right Time: Social Media Indicators for Real-Time Recruiting

by
Will Staney
Aug 22, 2013, 6:14 am ET

Screen Shot 2013-08-12 at 3.10.45 PMYou know the old saying “the early bird catches the worm,” right? In the case of job recruiting, this phrase is particularly relevant. Any experienced recruiter knows that a highly qualified candidate who has multiple offers on the table needs to be targeted as quickly as possible.

But how exactly can a recruiter decide when it’s the right time to engage a candidate? How can recruiters monitor for indicators that a high-profile candidate may be open to a new opportunity, even before the candidate starts looking? Social media sites, because of their real-time nature, can be an incredibly helpful tool for not only building regular rapport with talent, but also helping recruiters find the right moment to engage with candidates for a new opportunity.

In this post I’m going to talk about a few ways I have used social media in the past to find real-time indicators for recruiting talent with the right timing. For the sake of brevity, I’ll be focusing on Twitter and Facebook (though this could easily be used for other social networks, too).

Opportunity Indicators on Twitter keep reading…