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Nick Leigh-Morgan

Nick Leigh-Morgan is the managing director and founder of Zodo, the company behind iKrut, a free applicant tracking system. He has more than 16 years experience in the recruiting industry, covering staffing firms, direct employers, and now web-based recruitment software. You can view iKrut at www.ikrut.com.

Nick Leigh-Morgan RSS feed Articles by Nick Leigh-Morgan...

Mobile Recruiting: Ignore the Waffle and Just Do These 4 Things

by Apr 29, 2014, 5:27 am ET

Before you leap to hire those mega-expensive web developers to work oh so hard on a mobile-optimized website on your behalf, stop and read this and save yourself a lot of money. There are just four simple things you need to do. keep reading…

Employer Branding: Don’t Get Taken in By the Waffle

by Dec 26, 2013, 6:35 am ET

bpEvery few years our business lexicon gets invaded by a new cliche. Management speak like “big data” and “social hiring” … vague terms that no one can really define but are liberally trotted out typically by vendors, consultants, and conference speakers trying to impress you. The king of the management cliches at present and one that makes my skin crawl is employer branding. There. I said it — well wrote it — but I was cringing when I did.

If you ever hear someone wittering on about employer branding I dare you to interrupt them and say, “define employer branding.”

I bet most won’t give you a very good definition and will be suitably aghast that you even questioned one of recruitment’s current sacred cows, but challenge it you must. Prick the pomposity bubble that we get sucked into. I read one article recently that urged all companies to create a “compelling employer value proposition.” There were few details on what that meant or how to implement it. In short it was just waffle. Companies spend fortunes and waste thousands of hours (I know, I was part of one) designing internal value propositions to allow company recruiters to become “front-line brand ambassadors.” This is nonsense. Stop wasting your time and money.

Let’s examine what exactly people are referring to when they talk about employer branding. Let’s cut through the waffle and look at some specifics that you can actually do to boost your organization’s perception among job seekers. keep reading…

10 Tips to Get the Best From Your Referral Program

by Nov 5, 2013, 6:21 am ET

You’ve just created your brand new referral program because you recognize the potential locked within all your staff members to generate referrals. Here’s a quick guide to getting the most out of it. keep reading…

How the Role of Corporate Recruiter Is Evolving

by Aug 1, 2013, 6:09 am ET

Calling yourself a recruiter doesn’t do justice to what “recruiters” have to do. Here’s a quick overview of where the role was, where it is now, and where it’s heading. keep reading…

10 Companies With Fantastic Career Sites and What You Can Learn From Them

by Nov 20, 2012, 5:50 am ET

Following up our recent article about the 12 things you could do to improve your careers pages, we’ve listed 10 companies with great looking careers sites and one in particular that we really like. We’ll also give a few details on why we like them so much. So if your careers site is lacking a certain something and you’re not making enough direct hires, take a look at how this group do it and start copying !

My company, iKrut, reviewed more than 500 corporate careers sites which represented a cross section of as many industry sectors and types of organisation as possible. The criteria we judged them against were ease of use, the quality and quantity of information provided, how likely the site would be found by a search engine and it’s overall attractiveness. Here are the sites, alphabetically:
keep reading…

The 12 Ways You Can Improve Your Corporate Careers Site

by Nov 6, 2012, 5:15 am ET

It’s amazing how many companies say that “people are at the heart of our business.” Oh really? So how come so few employers bother to really develop their careers site to try to attract absolutely the best person for the job? How many bother to develop it beyond a simple list of current vacancies?

Most companies don’t have a very good careers site. Some suggestions follow:

Avoid Visibility and Death by Clicks keep reading…