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Judith Russell

Judith Russell, RN, BSN, is vice president of Bernard Hodes Group’s healthcare division. With over 30 years of healthcare, marketing and HR experience, she consults with clients on the full continuum of finding, attracting and retaining talent. Additionally, she consults with healthcare clients about the use of social media for recruiting and communicating the employer brand. Based in Orange County, California, she is a frequent speaker on healthcare recruiting topics.

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Qualified Healthcare Candidates Exist — You Just Have To Find Them

by Aug 13, 2013, 6:25 am ET

HC-Metrics-Infographic_07During a recent meeting with a client who was struggling to find candidates, I was asked what they could do differently. The same tried-and-true methods were no longer yielding results, and their tactics were sporadically successful at best.

This client was hardly alone.

To perform at the highest levels of standards and quality, a hospital must be properly staffed to meet the needs of its patients.

For more than a decade, healthcare has experienced a shortage of workers, most notably experienced registered nurses. As the recent Bernard Hodes Group Healthcare Talent Metrics survey indicates, healthcare organizations can increase their chances of hiring more qualified employees by implementing employer brand-driven strategies and tactics that reach and engage the candidate audience more consistently.

Qualified Candidates: Where Did They Come From? keep reading…