Talent is the magic that makes a business work. A loyal employee will move heaven and earth to make sure that everything they do is unmatched, both in quality and timeliness. To attract such talent:
Examine your “why” and weave it into your culture. Simon Sinek gave a talk several years ago regarding the “Why” and how that can create leaders. The “Why” is defined as the reason a person goes into business — the paramount desire that drives the business owner to spend their own money and invest all of their time into a concept. Many businesses tend to focus on the bare essentials to be the best at customer service, drive business and succeed, but these narrow goals do nothing to reflect the company’s culture. keep reading…
