When Facebook Worked for High-volume Hires

Facebook is a massively underused tool for attracting talent to your organization. Each day nearly 1.5 billion people access the site, much more than LinkedIn, which has 250 million users monthly.

Facebook also has lots of rich data that can be used to target relevant people based on their geography, education, job title, and interests.

So, it stands to reason that Facebook should be a great place to target job seekers. In fact, we found some data that says just that.

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Phil Strazzulla is the CEO of NextWave Hire, a recruitment marketing software company.  NextWave Hire powers talent communities, enhances your career site, creates employer branding content, and spreads the word on social about your talent brand. He was an early stage investor at Bessemer Venture Partners before getting his MBA at Harvard Business School where he founded NextWave Hire.

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