Virtual Reality Becomes a Recruiting Reality for British Army

Screen Shot 2015-01-16 at 12.24.23 PMIt was just last August that Doug Friedman said on these pages that Oculus Rift could be used in recruiting.

That didn’t take long.

The British Army is launching a recruiting campaign today at Waterloo Station, featuring virtual-reality headsets so people can see what it’s like to be on training exercises and operations.

The Army’s also running TV ads around the country, posting on Twitter, and using video. It’s value proposition — selling points — for the Army, and in particular the Reserves, are the opportunity to travel, get free training, and experience excitement and challenge.

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