Maersk’s Slick New Game Has People Searching for Oil

QfO-logoThe shipping-oil-gas company Maersk is out with a a new game meant to drum up interest in its careers. While the U.S. Army and others — some mentioned here and here — have tried various high-tech games before, this is of one of the more complex.

Downloadable at, players search for oil off Qatar or the North Sea. They want to produce — safety checks included, of course — oil as fast as they can, and top scores are posted.

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The company’s in-house oil-drilling experts helped advise the makers (FRND, Quartz and Co, and Serious Games Interactive) in the creation of the game, which among other things is aimed at showing how high-tech Maersk jobs are.