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LinkedIn Privacy Is a Contradiction In Terms

Jun 20, 2013
This article is part of a series called Opinion.

Just give me one thing that I can hold onto.  — Bonnie Raitt

It bothers me that LinkedIn sells the fact that I have viewed someone’s profile to people who are willing to pay for Upgrades.

It just does.

When I joined LinkedIn years ago I didn’t expect the morphing of its Privacy Policy that has gone on over the years to the point where it resides today:

http://www.linkedin.com/legal/privacy-policy

Maintaining your trust is our top priority, so we adhere to the following principles to protect your privacy:

We protect your personal information and will only provide it to third parties: (1) with your consent; (2) where it is necessary to carry out your instructions; (3) as reasonably necessary in order to provide LinkedIn features and functionality to you; (4) as we reasonably believe is permitted by law or regulation; or (5) as necessary to enforce our User Agreement or protect the rights, property, or safety of LinkedIn, its Members, and the public.

Maybe a sixth caveat should be added:

(6) when a third party is willing to pay for it

As when it promises, in its LinkedIn Premium upgrade package, to give you “90 days of details on Who’s Viewed Your Profile and how they found you.”

Am I the only one scratching my head over this seeming contradiction?

[Editor’s Note: I’ve talked via email and phone messages today with LinkedIn about this article (many times!). I told them they definitely can write a rebuttal any time, but in the meantime, their main point, which is one I wanted to post here, is this (I’m pasting straight from LinkedIn’s email to me): “Any member (free or paid) who changes their settings to ‘totally anonymous’ will appear to all members (free and paid) whose profiles they’ve viewed as ‘LinkedIn member, this member chose to be shown as anonymous.’”  — Todd]

This article is part of a series called Opinion.
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