Informal Survey: 1 In 10 IT Recruiting Inquiries Do Not Suck

MinneBar 9Frankly I could have written this anytime the past two years, but I was hoping that as more of our industry talks about best practices in using social media and best ways to promote “employer brands” or “recruiter brands,” that things would get better.

I was wrong.

Really, really wrong.

This past weekend I spoke twice at MinneBar, a 1,000+ attendee Minneapolis tech event hosted at Best Buy headquarters.

During my IT career maintenance presentation, I asked the following question:

“Out of 10 inquiries via email, phone, social media, and LinkedIn, how many of them do not suck?”

The room of 90+ IT pros erupted in laughter.

1 out of 10 was the answer.

One … out … of … 10.

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This is the same response rate I received two years ago, last year, and at IT user groups I have attended throughout the year.

I’m not writing this to give you a bunch of “best practices.”

I am posting this to raise a really large, very visible red flag that likely what you are doing is not just falling on deaf ears but pushing away the folks you are trying to attract.

My suggestion is to take a look at the “message” you are sending and ask yourself this question:

If you were receiving this would you reply … is this any different than the other 1, 5, or 10 messages that will be received this week?

Paul DeBettignies, better known online as Minnesota Headhunter, is a Minnesota Recruiter, Evangelist, and Advisor, who builds teams with startups and tech companies, and creates recruiting strategies for Fortune 500 clients. He’s also the author of Minnesota Headhunter, the longest running regional recruiter blog.

Paul is a frequent local and national speaker, trainer and subject matter expert on recruiter, HR, career, networking and social media topics. Activities include presentations at Twin Cities Startup Week, Google for Entrepreneurs, Michigan Recruiters Conference, MN HR Tech Expo, Social Media Breakfast, University of Minnesota, Target, CHS, MinneBar and ERE and interviews with NPR, WCCO AM (CBS) Radio & TV, KARE TV (NBC), MSP Business Journal, Minneapolis StarTribune and

Paul is involved in the Minneapolis and St Paul technology, marketing, and social media communities as a sponsor, volunteer, and mentor and is the founder of Midwest Recruiting Bootcamp.