What does a 70-year-old company in the packaging business do to stand out among potential hires?
Ernest, based in the Los Angeles area, has opted for a series of videos unveiled today that aim to find collaborative, approachable people who don’t just follow the crowd.
But, rather than saying that directly, it’s offering a twist, with a set of short spots highlighting who it’s not hiring. Vince Vincent, a real live talent-acquisition person and not an actor, stars, along with some unexpected guests.
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