One reason for Donald Trump’s dramatic rise: people don’t trust government, and he has used that distrust to his advantage.
In fact, people don’t trust a whole lot of anything anymore.
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I talk with Jody Ordioni of Brandemix about this cynicism, and what it means to recruiters and human resources professionals, in the video below. Included:
- Is recruitment advertising and marketing the answer to the lack of trust?
- How transparent are the hiring process and the candidate experience?
- What some companies are doing to increase trust
- An interesting YouTube search to try
