Video Sourcing

An Australian Recruiting Video Is Taking a Beating

Mashable says “people can’t help but cringe.” Junkee calls it a “boring, confusing, terrible video.” The Canberra Times says it’s “embarrassing.” The Australian Broadcasting Corporation says it’s “excruciating.” Somewhat more positive, the Special Broadcasting Service says it’s “the most awkwardly…

They Love Raleigh

Quite a few people told me they loved that Air New Zealand video. You’ll love this one too — though it couldn’t be more different. A Red Hat employee who’s on the “customer experience and engagement” team wrote and produced a song about working…