The answer to the title of this article depends on what we mean by “personalized.” So let’s start by pointing out that about 50% of sourcing time is … Read more
Your Job Alert Is the Lost Sock in the Dryer
I see you out there with your job alerts and your talent networks and communities. I sign up for them all the time. You know what you send me: Very little. … Read more
A New Way to Customize Pitches to Passive Candidates
Recruiting desirable talent is fundamentally bi-directional: candidates sell themselves to companies, and companies sell themselves to … Read more
Bring on Hiring Managers Earlier In the Recruiting Process
Everyone’s talking about employee engagement. But engagement really starts with the interview. And, to really get job candidates engaged, hiring … Read more
Make Your Automated Recruiting Messages Better
Last month I went on an epic vacation (yay me!) and I got to do one of my favorite things (don’t laugh): write my out-of-office message. I know people … Read more
TextRecruit, Nexxt Partner to Mashup Sourcing With Text Recruiting
Roughly a decade ago, Beyond (now Nexxt) added a little checkbox to its job-seeker registration form without knowing exactly how it would benefit the … Read more
LinkedIn Needs to Up Its Human Game for Recruiters
The challenge of using social platforms to reach talent is partly in how cold and detached interactions can feel. We send an inquiry. Perhaps we receive a … Read more
What Worked and Didn’t Work for Us When Quickly Building a Technical Team
Cities like Seattle, San Francisco, New York, and where we are based — Austin, Texas — are typically underserved with highly skilled … Read more
The Ultimate Guide to Drip Marketing Campaigns for Recruiters
Recruitment drip marketing isn’t just the latest buzz term, but a lot of savvy sourcers and recruiters have woken up to its potential. They’re taking … Read more
Study Reveals Best Practices for Email Marketing: Stop Sending Your Job Alerts at 2 in the Morning
It sounds a bit archaic in a world awash in automation and artificial intelligence, but email marketing remains an important and effective component of any … Read more
‘Elon Musk Has a Secret’ and Other Lessons About Email Subject Lines
If you’ve ever gotten frustrated with a lack of response to your emails, there are some easy ways for you to make them better. We send hundreds of millions … Read more
How an ‘Out of Office’ Can Amplify Your Talent Brand
Getting an out-of-office reply can be frustrating. Ugh — you have to wait for someone to return or send another email to their “next in line.” Since … Read more
When Does a Recruiter Cross Over from Clever to Creepy?
Personalizing your notes whether it’s to a friend, date, or a potential hire, is the key to getting the response you want. Everyone wants to know that they … Read more
Meet the Startup That’s ‘Like LinkedIn InMail, Except You Get Paid’
“It’s like LinkedIn InMail, except you get paid!” reads the top of 21.co‘s web page. If you’re looking for a way to monetize … Read more
Ensure Your Emails are Getting the Attention They Deserve
When recruiters tell me they can’t find candidates, I always ask the clarifying question: “Is it that you can’t find candidates for your positions, or is … Read more
How to Recruit on LinkedIn, Fast, Without Breaking the Bank
Recently I discussed the slowdown in tech hiring, which is already reflected in today’s longer and more difficult hiring cycles as hiring managers are more … Read more
The Most Damaging Strategic Omission in Recruiting — Candidate Research
You Don’t Know Jack … About Your Recruiting Targets If businesspeople ran recruiting … candidate research would dominate! Even though both recruiting and … Read more
Candidates Not Calling You Back? Could Be Everyone’s On Vacation
There was an interesting question in one of the sourcing groups on LinkedIn that asked: Just out of curiosity – it seems often my team seems to … Read more
How To Write An InMail Subject Line That Gets Results
If you’re not getting the response you want from your InMails, the problem could be as simple as your subject line. With LinkedIn again tightening up … Read more
You Manage Email, Not the Other Way Around
Dear Barb: I receive over 200 emails a day and feel I spend my entire day answering email. How can I manage this and still have time for calls and … Read more