Ever since Microsoft acquired it last year, LinkedIn has been busy making up for a lot of lost ground to competitors like Facebook. Advancements like news feed ads, retargeting, profile photo filters, and native videos have made the professional network look…
Another Dating App Wants to Dethrone LinkedIn
The list of dating sites confident they can conquer the world of employment is long, and the list of failures and false starts is equally as long. Think of it as one big dating disaster. Not to be deterred, here…
LinkedIn Introduces Pipeline Builder; Helps Employers Engage, Capture Passive Candidates
Employers have been searching for effective ways to connect with passive candidates, or those who aren’t actively looking for employment, for years. Facebook likes and Twitter followers were popular for awhile. Jobs2Web’s platform allowed candidates to supply a small amount…
Better Late Than Never: LinkedIn Will Soon Let You Upload Videos, Reveal Some Viewer Data
It’s about five years overdue, but news is spreading that LinkedIn’s 500 million users will soon be able to upload a video and share it. Yes, Facebook, Twitter, Instagram, Snapchat, and, of course, YouTube have had this functionality for years, so it’s…
How to Throw a LinkedIn Party and Reach 100 Candidates in an Hour
Imagine a scenario where you find 100 excellent candidates in 90 minutes, and, as a bonus, you make your current employees recruiting evangelists. The one of the best way to achieve this is by throwing a LinkedIn party. What It Is The…
Indeed Gives Nod to Craigslist as it Solidifies its Defenses Against Google for Jobs
A former Indeed executive reached out to me last week regarding Google’s recent dive into Indeed’s waters and the launching of Google for Jobs. He requested anonymity, but his message went like this: Hey Joel, Read this article yesterday and was…
Ready or Not, Google for Jobs Launches Today
After nearly a year of speculation, a search engine optimizer in Australia capturing screenshots in the wild, and an official announcement from the CEO, Google for Jobs officially launches today. Now, when you visit Google and type in “marketing jobs,”…
LinkedIn Turns on Damage Control in Light of Google for Jobs, Underscores It’s Not Indeed
With all the chatter around Google putting a chokehold on Indeed.com, LinkedIn clearly wants to make sure people know it’s not in the crosshairs too. Jeremy Rozicer, SVP of recruiting at Oak Solutions Group Inc., shared an email from its LinkedIn representative earlier…
Indeed.com Gives Glimpse of Counterattack Strategy Against Google with Latest Partnership
If I told you Google’s foray into job postings had very little to do with job postings, would you believe me? Well, that’s my story, and I’m sticking to it. Indeed’s latest partnership even helps support my thinking. Announced earlier this week,…
What the Hell Does Indeed.com Do Now That Google for Jobs is a Reality?
Indeed.com had to know this day would come. After much speculation, Google for Jobs was officially announced last week. As rumored, Google will start serving job listings within the organic results of its popular search engine. Although it’s early, millions of job…
Focused on Analytics, Mobile, LinkedIn Unveils New Features for InMail, Mobile Job Search
LinkedIn announced enhancements to its InMail product and mobile job search functionality today. “The introduction of these two features reinforces our commitment to bring job seekers and companies closer together making LinkedIn a destination for all things jobs,” the company…
LinkedIn Launches 3 New Targeting Options for Advertisers, Catches Up with Facebook, Twitter
If you’re new to marketing, explaining ad retargeting goes something like this: Every time a new visitor comes to a web site, the code drops an anonymous browser cookie. Later, when cookied visitors browse the Internet, the cookie will let the retargeting provider…
LinkedIn Surpasses Half a Billion Members, Gives Glimpse Into its Future
LinkedIn is now 500 million members strong, according to a corporate blog post. I remember when job boards used to brag about having 1 million resumes, so the professional network that isn’t quite 15 years old should be commended for the…
LinkedIn Introduces Lead Generation Forms for its Mobile App Advertisers
Generating leads advertising via mobile devices has historically been a challenge for marketers. Users are hesitant to click an advertisement that takes them off an app or site they’re visiting. And for good reason, as landing pages tend to be slow,…
Meet the Startup That’s ‘Like LinkedIn InMail, Except You Get Paid’
“It’s like LinkedIn InMail, except you get paid!” reads the top of 21.co‘s web page. If you’re looking for a way to monetize the incoming email messages you receive from people outside your network, it’s worth investigating. Backed by Andreessen Horowitz, the company…
Let’s Stop Hiding In the ‘Who’s Viewed Your Profile’ Cave
One of the greatest features of LinkedIn over other social networks is that it’s professional and isn’t made up of all cat videos, photos of people’s kids getting toilet trained, and political arguments. It’s also the ability to see “Who’s…
Microsoft Closes LinkedIn Buy; LinkedIn’s CEO Drops Hints at What’s to Come
Microsoft and LinkedIn officially sealed the deal Wednesday morning, closing its $26.2 billion acquisition. The official status comes almost 6 months after news first broke of the acquisition. Earlier this week, the European Commission announced that it has approved the…
LinkedIn’s ‘Open Candidate’ Could Be a Blow for Job Boards
It’s been a busy few days for talent acquisition technology. The week got started with the HR Technology Conference in Chicago. Today, LinkedIn Connect kicked-off in Las Vegas, and there have already been some exciting new products launches announced. LinkedIn’s…
Try This 5-10-minute Experiment if You Are a Real Recruiting Human Being
A great analogy for candidates (both active and passive) these days is a tourist wandering into a foreign food and goods marketplace. What first starts out as a genuine desire to see what goods and eats are available quickly turns scary…
How to Recruit on LinkedIn, Fast, Without Breaking the Bank
Recently I discussed the slowdown in tech hiring, which is already reflected in today’s longer and more difficult hiring cycles as hiring managers are more selective with the quality of candidates. Recruiting and job seeking has become significantly more challenging as…