There are many different new tools that allow an employer to try to measure someone’s personality using a job candidate’s social media … Read more
The Most Powerful Employer Branding Tool
It isn’t only for the Kardashians #TeamKhloe, but it’s also a powerful employer branding tool! The Gram. Admittedly much of my belief of the power of … Read more
Help Employees Embrace the Role of Employer-brand Advocate
“Employees’ social posts generate eight times more engagement than posts from their employer,” reports Dr. Christine Bailey of Cisco. Let that soak in for … Read more
5 Things We Can Learn from the Social-media Strategies of These Food Giants
The fast-food giants have excellent social-media game, and we could learn from in recruitment. Keep reading to find out how you could take some tips from … Read more
Where Candidates Are on Social Media
Candidates are more than ever using social media as a place to receive information about jobs (such as posts of job offers on Facebook), and say that … Read more
Suffering a Shortage of Applicants? A Checklist Covering the Top 10 Reasons Why
When a corporate recruiting function conducts an audit, I find that the resulting data usually reveals that the recruiting problems that dramatically … Read more
Like With Dating and Shopping, Job Seekers Are Being Deluged With Choices
Consumers can get overwhelmed with choices, whether it’s on a dating app or a toothpaste aisle. And, so can job seekers, especially with more of … Read more
4 Things We Should Change in the Hiring Process: Cover Letters, Interview Follow-up, and Salary Transparency
Recently, a Reddit user asked fellow users on the platform, “What social custom needs to be retired?” Many of the top answers pertained to work and jobs. … Read more
The Top 10 Reasons Why Social Media Background Checks Are a Dumb Idea
The latest addition to the modern recruiting process, social media background checks, may be the dumbest element. Unlike most background checks, they don’t … Read more
When Facebook Worked for High-volume Hires
Facebook is a massively underused tool for attracting talent to your organization. Each day nearly 1.5 billion people access the site, much more than … Read more
Are You Ready to Recruit in a World Where Microsoft Owns LinkedIn and GitHub?
Love ’em or hate ’em, recruiters and vendors need to get used to the reality that Microsoft now owns the two most popular professional … Read more
Poor Recruiting Is Killing Retail — the Top 12 Tips for Stopping the Pain
The biggest threat to retail isn’t Amazon. It’s poor recruiting! Skeptical? Well, look no further than the recent announcement that the famous and … Read more
LinkedIn Embraces Its Inner Snapchat With New Video Features
Launching less than a year ago, LinkedIn was really late to the native video upload game. At the time, I wrote, “Employers will now be able to post … Read more
What Everyone Gets Wrong About Glassdoor
For recruitment professionals, there are few subjects as fun to debate as the role and impact of Glassdoor. For some, Glassdoor is a breath of fresh air, … Read more
Here’s Who Made My ‘Nice List’ in 2017
It’s that time of year again. In addition to the endless loop of National Lampoon’s Christmas Vacation, unlimited supply of eggnog, and ongoing … Read more
Indeed.com Survey: Here’s Why People Don’t Share Your Job Openings on Social Media
Employee referral programs are consistently at the top of the source-of-hire list. Refer a friend to your employer, and if they get hired, you get paid. … Read more
How an ‘Out of Office’ Can Amplify Your Talent Brand
Getting an out-of-office reply can be frustrating. Ugh — you have to wait for someone to return or send another email to their “next in line.” Since … Read more
Spring Cleaning Your Employer Brand
Spring has sprung. There are flowers in the air, a new crop of graduates preparing to enter the workforce, and spring cleaning everywhere. At home and at … Read more
Yes, It’s Time to Add Snapchat to Your Recruitment Advertising Radar
Get off my lawn! Snapchat’s recent IPO has me feeling crotchety and crusty. A company that exudes youthful optimism has unfortunately brought out my … Read more
Is Twitter Dead for Recruiting?
The business media love to talk about Twitter, particularly regarding if and when it’ll be bought out. It’s the greatest-ever source of … Read more