Happy Global Talent Acquisition Day! Today is a time when we traditionally focus on celebrating the skills of TA professionals. This year, as in past ones, … Read more
Best Practices Are for Suckers
When I say something is a “best practice,” what do you think I mean? Taken on its face, the term suggests a set of tasks and rules that lead to an optimal … Read more
The Problem With Emphasizing Employer Branding in Job Posts
Job postings often emphasize employer branding by focusing on the company. The problem with that is that a job post should focus on…the job. In his … Read more
A CEO Discusses Mission-Based Recruiting
In Episode 39 of Best Hire Ever, Kris Dunn talks with Cameron Corder, CEO of the Cleveland County YMCA (NC) on the art of recruiting great talent for a … Read more
Employer Branding in a Hybrid Working World
As we settle into new business rhythms and modalities, much has been made around the “future of work” in a post-COVID world. Will physical offices die … Read more
Re-Thinking 2021 Talent Acquisition Strategies
May is always a busy time of year. Typically, I’m shuttling from one conference to another and trying to squeeze in as many client meetings as possible … Read more
Marketing — Not TA — Should Own Employer Brand
For years, HR and talent acquisition teams have been told to “think like marketers.” That’s mainly because marketing is known for … Read more
When Retention Becomes the Enemy of Recruitment
In some circles, employee retention is considered the holy grail of a healthy, happy, and productive workforce. I suppose it’s a logical conclusion, … Read more
Dissecting Fortune’s Newest 100 Best Companies to Work For List
It’s out! The 2021 Fortune 100 Best Companies to Work For list has been released, giving the curious (like me) some fresh insights into what it might mean … Read more
New Criteria for “Best Places to Work” Lists
2020 had to be a tough year for organizations that administer “best place to work” lists. After years of fine-tuning their application processes to uncover … Read more
New Research Reveals Shocking Attitudes Among Recruiters
New research by The Talent Acquisition Institute of North America reveals some interesting attitudes among TA professionals. The findings, based on a … Read more
Why Are Most Employee Value Propositions So Boring?
There’s an open secret at your company that few people, if anyone, will voice. Your employee value proposition is boring. Here’s what’s going on: … Read more
International Women’s Day — A Call to Meet Diversity Pledges
Today is International Women’s Day. Yet due to the pandemic over the past 12 months, women have ceded progress in workplace equality. We are back to 1980s … Read more
Aligning Employer Branding With Your Employee Handbook
When hundreds of Trump supporters violently stormed the U.S. Capitol on Jan. 6, shockwaves were felt around the world. A shining symbol of American … Read more
Best Hire Ever: Dunkin’ CHRO Stephanie Lilak Shares Hiring Tips
In Episode 27 of Best Hire Ever, Kris Dunn talks with the amazing Stephanie Lilak (CHRO of Dunkin’ Brands) on a variety of topics, including her … Read more
From D&I Events to Black Instagram Squares: The Good and the Bad of Recruiting’s Response to Inequality
America got an overdue wake-up call last year. We saw more stories of systemic racism and inequality come onto the front pages of our newspapers and … Read more
Best of ERE: Top 5 Employer Branding Stories of 2020
“Employer branding matters now more than ever.” We’ve heard that repeatedly in 2020. It’s an overused cliché at best, a lie at … Read more
Can a Company Be Apolitical?
In the hyper-tense and increasingly political world we live in, it’s no secret that many organizations are taking strong stances on a number of different … Read more
The Big Job Boards Are Failing Employers and Candidates
In a world filled with unlimited options, customizing products and solutions to people’s needs, choices, and personalities is critical to drive buying … Read more
The Goal of Employer Branding Is Not to Attract the Most Candidates
In honor of World Employer Branding Day, let’s recognize that as organizations continue to manage through today’s difficult times, there’s one key strategy … Read more