There are so many different solutions for “employer branding” out there. You can invest in review sites, social media, employee testimonials … Read more

There are so many different solutions for “employer branding” out there. You can invest in review sites, social media, employee testimonials … Read more
Nike is in the midst of a soft launch of a new career site, one it’s likely to officially announce next week. It’s a significant refresh of the … Read more
Eighty percent of all job searches lead back to what is often the first place candidates will interact with your employment brand — your career site. … Read more
Compared to a decade ago, career websites are vastly improved, complete with videos, testimonials, better messaging and value propositions … even … Read more
What does a 70-year-old company in the packaging business do to stand out among potential hires? Ernest, based in the Los Angeles area, has opted for a … Read more
Remember the hunt for “original thinkers” from Kimberly-Clark, from a year ago? Part of an effort to make its workforce more innovative and … Read more
Redoing your career site does not mean you have an employer brand strategy. I’ve even heard some of my follow HR peeps wonder why their career site … Read more
New corporate career sites are sprouting up that are less copy-intensive, more mobile-friendly, more video and photo heavy, and easier to navigate. Some … Read more
Indeed continues to diversify its employment offerings with the recent release of Indeed Career Pages. Just add it to Crowd, Prime, and Job Spotter, all … Read more
Hearst Television, with 30 local TV stations, a couple radio stations, and about 21 million households watching, is upgrading its career site and … Read more
Remember that “little known Fortune 100 company trying to become a talent factory“? The IT products-and-services company has launched a new … Read more
One airline has soft-launched a new career site, after a year and a half spent working on its brand strategy and developing new content. Air New Zealand … Read more
According to Manpower Group’s latest employment outlook survey, employers in all U.S. regions and industry sectors expect rapid headcount growth. As the … Read more
Under Armour, though not lacking in quantity of applicants, is live with a new career site it hope will improve quality and make people more aware of the … Read more
Back in 2006, I joined a startup called Hotgigs. It had an experimental product called Jobs2Web. Hotgigs had two clients using the Jobs2Web product. I was … Read more
Edward Jones, the financial company with 12,000+ offices and seven million clients, is for the first time launching an ad campaign to recruit experienced … Read more
GAP Inc. is partway through a major project to explain who it is, why people should work there, and how each of its brands and the countries it operates in … Read more
BD, the big medical technology company, has taken the somewhat uncommon step of creating a microsite aimed at hiring about 20 roles. Becton Dickinson … Read more
Cisco has gone live with a new career site, one deliberately put together with the idea that job candidates want to hear first and foremost about a company … Read more
Mashable says “people can’t help but cringe.” Junkee calls it a “boring, confusing, terrible video.” The Canberra Times says … Read more