Advertising & Marketing

Rethinking Recruitment Marketing

I would like to challenge the way recruitment marketing is approached, measured, and done. I’ll be taking the current approach and breaking it down, addressing flaws, and making recommendations. I’ll cover a few bases before continuing so there is no…

HR is the New PR

What’s bad for journalism has been good for public relations. Reporters have always had a tendency to leave the trenches of writing stories and the low salaries associated with that profession for the cushy confines of the PR industry. However,…