Career Sites Have Come a Long Way. Are We Measuring the Payoff?

Compared to a decade ago, career websites are vastly improved, complete with videos, testimonials, better messaging and value propositions … even interactive games and virtual reality like at Intuit and Jaguar.

But who’s measuring the ROI on all that money spent?

Phil Strazzulla of NextWave Hire and I talk about this ROI, as well as:

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The Anatomy of Best in Class Talent Acquisition Data Analytics [Webcast On-Demand]

Data-driven strategic decision making is a must. Optimizing processes for TA organizations is critical. Do you ever wonder how others do it? John F. Heigl of Eli Lilly shares how they mastered the data challenges we all face.
  • Why some companies don’t measure the payoff
  • What the typical conversion rate of visitors to applicants is
  • What the gold standard of visitors to applicants is
  • What talent acquisition can learn from what consumer marketing does