You Might Pay People Less If You’ve Got a Great Employment Brand

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Mar 12, 2019
This article is part of a series called Videos.

Many of the most sought-after employers are able to pay a discount to their competitors in terms of salary, because they are compensating their employees in other ways they care about.

Harvard Business Review came out with an interesting study a while back that showed companies with strong employer brands pay 10 percent less to their employees.

Glassdoor has a corroborating study that showed employees need a much smaller raise when switching jobs from companies that have higher star ratings.

I talk about it all in the short video, below.

This article is part of a series called Videos.
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