Utilizing social media and networking is no longer an option but an integral part of a sustainable and effective recruiting strategy. Weaving together brand, technology, functional structure and process to develop a manageable and effective approach will move your strategy forward and deliver competitive advantage. Over the past 10 years we've seen migration to the Internet and channel fragmentation increasingly impact the recruiting function. The response has been to move from transactional behavior to relationship building. Now the time has come to transform once again and more to the next state - community building and the significance of a new communication model. Moving beyond the socialization of job postings to build and engage a community is the future of best in class recruiting teams.

Pursuing a community-based component to your strategy supports a more effective intersection with workforce planning by developing meaningful and targeted pipelines to support the organization's needs. It also allows your recruiters to be more effective at managing candidates and hiring managers, while gaining access to a broader pool of interested talent. By building a targeted approach that incorporates brand alignment, effective tools, and meaningful content you'll establish a destination site for top talent.

This webinar will provide you with an approach to crafting a world-class recruiting strategy to guide your organization and strengthen your competitiveness for talent - today and tomorrow! You'll gain insight into:

• building a brand-centric recruiting strategy
• developing and managing an effective use of social media
• establishing a foundation for community and social networks
• structuring your talent function to develop, manage and sustain a community-centric approach to sourcing
• enhanced alignment with workforce planning

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