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Facebook did today what everyone expected: It filed for an IPO.

In the paperwork submitted to the Securities and Exchange Commission, Facebook said it expects to raise $5 billion from the public sale of its stock. That’s based on the registration fee it paid. The New York Times says it could end up raising much more.

Facebook reported in its S-1 filing that it earned $1 billion on revenue of $3.7 billion, most of it coming from advertising. It reported having 845 million monthly active users as of the end of the year, a 39 percent increase over the year before. In the U.S., Facebook saw a 16 percent bump over 2010, ending last year with 161 million monthly average users, or about half the country’s total population.

Its average daily user count is 483 million, meaning more than half those who visit the site in a month do so every day. The company also reported 425 million monthly mobile users, a number it expects will grow with some of it replacing PC access. keep reading…

Gen Yers aren’t specifically using Facebook for business, but with an average of 700 “friends” and a propensity to change jobs after two years, the lines between social and business are so blurred they aren’t even aware it’s happening.

Data out this morning from a study of Facebook’s Gen Y members (18-29) shows that, on average, each has 16 co-workers as friends. While the average is skewed by those who have many more, the study found that half have more than five workers as Facebook friends.

What’s the significance? keep reading…

Here’s a collection of odds and ends about startups, new features, and other bits and bytes of useful info.

• You may remember CodeEval from a year ago, and from an update we did when part of its service became free. The company has opened up its database for searching by employers. So if you want to look up one of the thousands of developers who’ve solved programming challenges, you can view their solutions, and contact info. It’s $500 a month, though you can search free to see how many matches you get, before spending the money to get identifying information.
• CareerBuilder says the staffing industry is in for a strong few months as companies ramp-up their temporary hiring. A survey commissioned by the careers publisher found 36 percent of companies plan to hire temp or contract workers this year. The first quarter may well be the easiest, as 27 percent of companies say they’ll be adding temp staff in the first three months of the year. keep reading…

Google+ went public yesterday,  opening up its three-month old social network to anyone who wants to join. At the same time, it also announced what it said were eight new improvements, principally to the live video section it calls Hangouts.

Following close behind, Facebook unveiled some sweeping changes of its own, rearranging its News Feed and adding a real-time update ticker to profile pages.

The nearly simultaneous announcements, probably just a coincidence, are nonetheless evidence of the escalating competition between the two powerhouse companies.

Ever since Google+ launched in June (growing quickly to 25 million users who had to be invited to join), Facebook has aggressively added, enhanced, or otherwise changed key features of the site. Hangouts, which lets Google+ users video chat, was Google’s one-up on Facebook. Not even two weeks later, Facebook called a press conference to announce a partnership with Skype and its own video chat service.

When it launched, one of the more compelling Google+ features was its “Circles,” allowing users to organize connections as they see fit. Different messages can be sent to different circles.

Facebook’s one-group approach didn’t allow for different levels of connectedness; lists were available, but so clunky to create and manage that few people used them.  Last week, Facebook addressed that shortcoming, improving Friend Lists. Now, not only can users easily create lists where photos and posts are in one place, but the Smart Lists features automatically assembles groups based on common interests. The latter feature is optional to use. keep reading…

Just before lunchtime in New York City, LinkedIn announced it is offering employers a button to include on all their job postings enabling candidates to use their LinkedIn profiles to apply for the position.

This “Apply With LinkedIn” feature wraps up the candidate profile in a tidy package that feeds directly into any one of the several tracking systems it has or will partner with. No ATS? No problem. LinkedIn will email the profile to you.

This portable feature can be used on any job, anywhere, on any site, including any job board.

Five ATS providers — Peoplefluent, Jobvite, SmartRecruiters, Bullhorn, and Jobscience — turned on the automatic feature this morning. Taleo, Lumesse, and Kenexa will have it enabled in a matter of months.

However, as LinkedIn’s VP of product management, Adam Nash, explained, the company designed the “apply” feature to be used by small, as well as large employers. It’s “really trivial” for a hiring manager at even the smallest of firms to add the button to a job posting, and specify how and where the resume is to be received. keep reading…

Two medical recruiters are the new owners of recruiter community and discussion site RecruitingBlogs.com.

Noel Cocca, owner of Novo Medical Careers, and his partner Tim Spagnola bought the four-year-old site at auction Tuesday for $95,000. The two also have a small blog they started last year, RecruitingDaily.com.

“We’re both very excited about this,” Cocca told me by phone, not long after RecruitingBlogs founder, Jason Davis, revealed the identity of the buyers. “I don’t know what we’ll do with RecruitingDaily, but we’re going to keep the status quo on RecruitingBlogs.”

Noel Cocca

No changes are planned, said Cocca, adding that it works well as is. What they do hope, he said, is to grow the audience and participation. “We might add something ,” he said. “I really can’t see us making any changes.”

“The philosophy that Tim and I share,” Cocca said, “is we are open people. We believe in simplicity. And to pay it forward.” keep reading…

Before you bother reading this post, click over to LinkedIn to see if your company’s profile now has a “Products and Services” tab. It’s a new feature and is rolling out this week to all companies. If you don’t see it, get ready, because you will.

LinkedIn launched its revamped company profiles Monday, adding the products feature, and upgrading the layout flexibility of profiles — now called Company Pages — to make them more visual and encourage even broader use.

You do, of course, have a company profile on LinkedIn? Get one if you don’t. Either way, this is an opportunity to add visual excitement. You can use the products and services channel to highlight the kinds of projects and products that new hires will work on. Pair the description with a relevant video — say a couple of team members talking about the project — connect it to the job opening posted elsewhere on the company profile, and you have a strong presentation. keep reading…

A deal announced Monday  between Twitter and LinkedIn makes it a snap now for users of both services to cross post status messages.

You can choose to have some or all your tweets posted to your LinkedIn groups and vice versa. This is a boon for recruiters who now can more easily reach their entire network with news of jobs and opportunities, while job seekers can use it to enhance their personal brand. keep reading…

It’s hard to believe, but ERE has been running a community for recruiters for more than 10 years. In that time online communities have radically changed, morphing from from listservs to forums to today’s never-ending cascade of social networks.

Our community has evolved as well, expanding to include over 50,000 recruiting professionals, and growing more every day. Today, I’m proud to announce the next step in that evolution of the ERE community — community.ere.net.

When you check out the new community site, you’ll recognize many of the same discussion groups and people that you have followed for years, but you’ll also see lots of new features.

Some of the features that I have been using the most are:

• The new activity feed. Over the next few weeks, we’ll be exploring how to make this more visible on our home page, because it does a great job of showing just how much activity is happening in real time.
• Voting. Finding ways to separate the wheat from the chaff has always been one of the most challenging aspects of running a professional community like ERE.net, and the new voting system will let the community collectively decide which posts bubble to the top.
• Blogs. A select few have had blogs for a long time on ERE.net, but now every ERE member will be able to express themselves in their own personal space.  We will be featuring the best of the blog posts more prominently on the site.
• New discussion emails. We’re trying to cut down on the number of emails that you get from us, so we’ve consolidated our community emails into one community newsletter that will be easier to navigate and read.

Jim — who did a great job developing the site with Hunter — put together a video to introduce you to the features of the social network. Check it out, and then give the new features a try! keep reading…

The ERE team has been working on the next evolution of our community for months, and today we’re ready to show it off!

There’s a preview up at http://beta.community.ere.net/, and we’re looking for your feedback on how to make it better before we go live on the main ERE.net.

So what’s new? Here are some of the highlights:

• Easier to use. You will find it easier to post discussion messages, and you’ll be able to add links, pictures and HTML without jumping through hoops.
• Threaded Discussions. To make it easier to follow conversations in the longer threads, all the discussions are now threaded.
• Community voting. We’re testing a new voting system for determining which discussion messages are most valuable to readers.  The best content will be voted up to the top of threads by the community.
• Activity Feed. There is now a central activity feed for all activity on the ERE Network, so it will be easier to see where the action is!
  
• Blogs. Every person in the ERE Network now has a Blog! Blog posts will have more prominence within the community, and we are working on integrating the best posts into the main feed on our home page to highlight the best content created by ERE members.
• ERE Forum. We’re bringing back the ERE Forum — a single, central place to post messages where everyone can see them without joining the smaller, specialized, groups.
• Following. Everyone has their favorite contributors on the network, and we’ve made it easier for you to follow just the ERE Members that you want, so you can see their content anywhere on the Network! This will replace the notion of “friends”, which as several members pointed out does not have a lot of practical use.

Why are you still reading this? Go kick the tires over at the preview site, and don’t be afraid to post messages to test it, because messages posted on the preview site will not appear on the main ERE.net.

Let us know in the feedback thread what you would change about it before we go live – we’re listening!

We ran a webinar today with Elaine Orler and Jason Corsello of Knowledge Infusion about what changes we should expect from recruiting technology in the next year.

I learned a lot on the call, but one of the polls that we took really made me stop and think. Here it is:

keep reading…