Survey: Advertising Effectiveness 2006
July 10, 2006
Hello,
The first major U.S. study of recruitment effectiveness — a study that will point us to the most cost effective means of sourcing candidates — launches today. Sponsored by ERE Media and Classified Intelligence, an adviser to the classified advertising industry, the study is the most in-depth look at recruitment advertising that has ever been done.
Our survey covers the range of today's recruitment advertising strategies including online job sites, print media, career fairs, employee referrals, and the latest trend in recruiting, social networking sites.
Your help is vital. Not only does every vote count, but by participating you make the results stronger, more accurate and more useful. We envision recruiters using the results to plan a strategy; we see budgeters relying on the findings to decide where to put resources, and; we expect online publishers, print media, broadcast and others to use the study to improve their products.
Your participation is confidential, and the survey should take just a few minutes to complete.
Besides benefiting the profession, you will benefit personally. Everyone who takes the survey will get an executive summary of this report to help you determine the most effective way to spend your recruitment budget. In addition, each company represented by survey respondents will receive a 10% discount on the complete Sourcing Effectiveness report. Finally, your name will be entered into a drawing to win a $200 coupon to be used toward the purchase of any ERE or CI research report, publication or event. To be eligible for our thank you rewards, you must complete the survey and provide your name and contact information where requested below.
If you have any questions or would like to provide feedback to us personally, please don't hesitate to email us directly.
Elizabeth SapersteinP.S. We value your privacy. ERE and Classified Intelligence will not share any of the confidential information you provide with ANY third parties except in aggregate (anonymous) form. See ERE's privacy policy for more information.




