You’ve heard about the stepped-up recruiting practices trucking companies use to address the shortage of truck drivers. Well, some of their gains are coming at the expense of another industry — the large school bus industry, involving perhaps a half-million busses and 625,000 bus professionals.
Below, transportation officials and transportation staffing companies discuss the challenge and some solutions.
Florida: Doing “Everything We Possibly Can”
Arby Creach handles driver recruiting and training for Orange County Public Schools in Florida, a state where school busses transport 162,000 kids each day and burn about 14,000 gallons of diesel. Creach says “A lot of folks who drive commercially just aren’t the type who want to be with students. You do have to have a passion. You do have to love kids.”
Many people, he says, still think the jobs are part-time, like in days gone by when working mothers drove busses for “butter and egg money.” It’s now often a full-time job, and Creach’s district is running about 1,000 busses a day. It’s adding new busses daily, though still 40 to 50 drivers short.
Creach’s team is advertising in Spanish newspapers; shopper leaflets that arrive in people’s mailboxes along with coupons and other ads; in person at Home Depot and Wal-Mart; online at ocps.net; and at job fairs. Creach would like to advertise in the print newspaper the Orlando Sentinel, but his boss isn’t as hot on the idea. “Short of going out and leaving flyers on windshields, we try everything we possibly can.”
The selling points of a bus-driving job, according to Creach, include “longevity,” competitive pay, and “all the hours you want to work.” Drivers get student holidays off, but the district can help them find driving jobs at Disney and elsewhere if they want to work during the summer.
“I’d say 99.9% off our people love the work and love the kids,” Creach says. “It gets in the blood.”
100 Signs in Arkansas
Rhonda Harris, who coordinates transportation for the Sheridan School District in Arkansas, says student behavior, low pay, relatively low unemployment in the area, and unusual hours make it difficult to attract drivers.
Sheridan has people work two hours in the morning and two in the afternoon, so it’s difficult to find work that people can do during the remaining hours of the day to supplement the $6,866 annual driver pay.
“You have to work somewhere that allows you the flexibility,” Harris says. “There aren’t many places here in town that will let you do that. You have six hours during the day that you don’t do anything.”
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