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Jody Ordioni

Jody Ordioni is the founder and President of BRANDEMiX, a marketing/communications agency specializing in branding that supports people initiatives. With a passion for latest trends in technology and graphic design, she has spent the past 20 years developing and implementing programs that make the most effective use of both.

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Twitter vs. Yammer in the War for Workplace Knowledge Sharing

by
Jody Ordioni
Apr 20, 2009, 12:29 pm ET

It’s only April but I’ve already failed to keep my New Year’s Resolution. Back in December I vowed to consolidate my digital footprint. (If you’ve been following me on Twitter, you already knew that.) Like the Berlin Wall, I was going to tear down the divider between my business and personal life. If my cousin wanted... [full article »]

It’s Web 2.009: Is your company’s career portal keeping up?

by
Jody Ordioni
Apr 7, 2009, 5:40 am ET

Congrats to my buds at Yahoo for winning ERE’s prestigious 2009 award for best corporate careers website last week. This accomplishment is particularly impressive in light of the type of questions they had to answer as part of the evaluation process. “How has the site has paid off or contributed to improved profits, better employees,... [full article »]

The ROI of Primary Research

by
Jody Ordioni
Mar 27, 2009, 2:30 pm ET

Coming up on the second weekend of the NCAA tournament, I am happy to report that I’m in first place in my pool of 35 basketball fanatics. I won two years ago and I’m looking to repeat the performance. The funny thing is that I don’t even follow the sport. My personal secret is my... [full article »]