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Findly Buying Bernard Hodes? No, I Didn’t Get That Backwards

Posted By Todd Raphael On July 1, 2013 @ 10:38 pm In News and Features | 4 Comments

findly [1]How’s this for a sign of the times: the 43-year-old recruitment advertising agency Bernard Hodes is being bought by a San Francisco-New Zealand upstart you may not have even heard of.

Bernard Hodes Group is part of the big agency Omnicom. Findly has been exhibiting at recruiting conferences, rolling out kitschy-named [2] tools for managing candidates, mainly the coveted passive ones. Findly gets a big Madison Avenue sort of company to help it grow; Hodes gets a software-as-a-service techy company. Also, the union marries the market-to-them advertising part of the recruiting business with the community/CRM/gaming (engage them) part of it.

Here’s a q-and-a about the deal [3]. You’ll see the deal closed on Friday, and that Findly — I mean Findly/Hodes — is owned by the Symphony Technology Group [4].

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URL to article: http://www.ere.net/2013/07/01/findly-buying-bernard-hodes-no-i-didnt-get-that-backwards/

URLs in this post:

[1] Image: http://www.ere.net/wp-content/uploads/2013/07/findly.png

[2] kitschy-named: http://www.findly.com/products/

[3] Here’s a q-and-a about the deal: http://www.findly.com/findly-hodes-valued-client-qa/

[4] Symphony Technology Group: http://www.symphonytg.com/

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