Comments on: Your Customers: A Near-perfect Recruiting Target

By: 13 More Bold and Outrageous HR and Talent Management Practices

13 More Bold and Outrageous HR and Talent Management Practices — Tue, 28 Aug 2012 15:58:49 +0000

[...] on customer receipts – In the retail world, your customers should be considered as potential recruits simply because they know you and like you. Wells Fargo ATMs in San Francisco now print out a [...]

By: Chuck Lotz

Chuck Lotz — Tue, 05 Jun 2012 15:32:28 +0000

I love this article. The “customers can be candidates” has been a thought of mine for sometime. However, we have not yet figured out a way to get to them in unified fashion. This article validates our thought process, and gives me some great ideas as to how to present employment opportunities appropriately. Common sense – yes!

By: Sylvia Dahlby

Sylvia Dahlby — Tue, 05 Jun 2012 03:00:14 +0000

Such common sense you’d think this would be common practice. I read long ago that when customers visit your website it’s not unusual for them to click on through to the jobs pages. So what’s the problem? Methinks its the issue of having HR/recruiting “get permission from the marketing department” – hopefully as the convergence of social media for marketing and recruiting becomes more intertwined that Marketing will finally become more supportive of promoting job openings to customers.

By: Your Customers: A Near-perfect Recruiting Target - Recruitment Marketing

Your Customers: A Near-perfect Recruiting Target - Recruitment Marketing — Tue, 05 Jun 2012 02:25:10 +0000

[...] To read more on this article, visit http://www.ere.net/2012/06/04/your-customers-a-near-perfect-recruiting-target/ [...]

By: Martin Snyder

Martin Snyder — Mon, 04 Jun 2012 21:08:29 +0000

Why not just take the next step: recruitment is really an operational/marketing/sales discipline, and the tools, methods, and people who handle those aspects will likely trend toward convergence.

By: Aimee Fahey

Aimee Fahey — Mon, 04 Jun 2012 18:47:10 +0000

Yikes! Depends I suppose how you define customers! Yes, our customers are often awesomely great prospects, but if you want one way to tick off your customers, it’s to poach their employees. So this needs to be handled very delicately / passively – i.e., “if you know anyone who’s looking to join our company…” versus trying to directly recruit them, therefore keeping it non-poachy and allowing them to partner with you (great networking) and if they happen to be interested, it’s their idea, not yours.