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San Francisco Startup Says Its Careers Site, and its Jobs, Forgo B.S.

by May 16, 2012, 11:56 am ET

What do you expect from a website feature whose URL is

What’s after the slash is what Nitro tries to give you in its new careers site feature, a little game built by Nitro’s developers. The San Francisco company, in the paperless office/document management business, wants to show that it is creative, fun, Australian-influenced, and un-corporate. So it asks candidates if they want to take the “wombat pack” career track or the “corporate drone” career track, as well as a few other quick questions to that effect.

On the site, it says it’s looking for engineers and product managers (and even a recruiter) who are “rock stars” and who “get *%$@ done.” Except it doesn’t use those characters.

Like most every other careers pages, it unfortunately loses a bit of the cool factor once you click on the job descriptions. Anyhow, check it out here.

This article is provided for informational purposes only and is not intended to offer specific legal advice. You should consult your legal counsel regarding any threatened or pending litigation.

  • Laurie Ruettimann

    What start-ups often forget is that the wombat track is an affect — and it will eventually (and hopefully) fill up with drones if the company is lucky enough to be successful. Being lame is inevitable. Lion King. Circle of life.

    But I like youthful optimism — and Australians — so good for them.

  • Keith Halperin

    @ Luarie: Youthful optimism is wasted on the young, and for such young optimists, a few good ones from our friends at


    The journey of a thousand miles sometimes ends very, very badly.

    Believe in Yourself

    Because the rest of us think you’re an idiot.


    Never underestimate the power of stupid people in large groups.


    When you earnestly believe you can compensate for a lack of skill by doubling your efforts, there’s no end to what you can’t do.


    Until you spread your wings, you’ll have no idea how far you can walk.