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Video Asks Med Students to Try Urology

by Jan 25, 2012, 3:57 pm ET

I have never met an unhappy, urologist anywhere.

You may not have thought you want to be a urologist. That’s perfectly understandable. But after watching a video — one that ended with the quote above — that won a marketing award, you may change your mind.

This clip called ”Why Urology?” was just honored with a platinum from the International AVA Awards competition. That’s a contest put on by the Association of Marketing and Communication Professionals, which gets about 1,700 entries.

The video was produced by the American Urological Association, and has been viewed nearly 5,000 times on YouTube.



This article is provided for informational purposes only and is not intended to offer specific legal advice. You should consult your legal counsel regarding any threatened or pending litigation.

  • Keith Halperin

    Hmmm. If the viewers of the American Urological Association video didn’t like it, couldn’t they be said to be truly “pi***d off”?


  • Todd Raphael

    I was wondering who’d be the first w/the urological jokes!

  • Maureen Sharib

    You had to wonder?

  • Brigita

    To challenge the belief that MBP improves the efficiency of the laparoscopic surgery, we performed a retrospective multicenter study and compared laparoscopic surgeries with and without MBP in both prostatectomy and nephrectomy. Regards, urologas Vilniuje