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And the Award for Best Candidate Experience Goes To…

by
John Zappe
Mar 11, 2011, 5:08 pm ET

If you don’t care a whit about candidate experience, then you aren’t likely to be much interested in being recognized for it. For everyone else, this one’s for you.

I had a chat with Gerry Crispin today and I can assure you he is passionate about the experience job seekers have as they navigate through a corporate career site in pursuit of information. So passionate, that he approaches the subject with near missionary zeal.

Yesterday he, his partner at CareerXroads Mark Mehler, and a group of friends released a monograph on the issue of the candidate experience. I posted about it here, but could not detail every valuable morsel in the paper.

Now, the group is hoping to take the matter to a higher level. Crispin, Elaine Orler, and Ed Newman want help with a survey about what it would take and how much information you would be willing to share to create an industry award around the candidate experience.

There’s 11 questions, two have multiple parts. It should only take a few minutes to complete. You can answer it without having read a word of the paper or my post. But if you don’t read the report do yourself a favor and go there now. At a minimum, head to page 4 where you’ll find such blunt, useful, and data-driven observations as:

  • “Delays at any stage of the recruitment process are almost guaranteed to negatively impact candidate reactions — and this is especially true of better quality candidates!”
  • “Two characteristics recruiters exhibit to successfully generate more influence with applicants are: perceived ‘warmth’ (enthusiastic, personable, empathetic, and helpful) and knowledge about the job. Nothing else they (recruiters) do seems to matter much to applicants.”
  • “Hiring managers influence the applicant more than recruiters.”

If that last one made you say “Duh,” then why do you just turn them loose on unsuspecting candidates? That was rhetorical, so no need to comment about the realities of working with hiring managers.

The point of this post, however, is not simply to double-dip the issue. (But I will take a moment to note that a job-seeking acquaintance of mine suggested a better title would be “Candidate Mistreatment.” And he’s not even one of the bitter seekers who email me about their experience.)

My shameless self-interest in promoting the survey is the hope that the team does  establish some form of recognition for candidate experience. Because then there would be detailed data about how the candidates and the window-shoppers saw things.

The survey is open until March 15 and whether you have any intent of applying for an award or not, Elaine, Ed, and Gerry want to know what you think.

This article is provided for informational purposes only and is not intended to offer specific legal advice. You should consult your legal counsel regarding any threatened or pending litigation.

  1. Keith Halperin

    Instead of an award which many companies want to win and would work to “game,” perhaps a well-publicized and promoted “award” to the WORST large-company candidate experience might be more believable and certainly much more enjoyable than yet another “Best of … Dog and Pony Show”. Not just going to the company, the award could go to the named SVP of Talent who oversees the hiring process. Imagine having ERE or Career XRoads name YOU responsible for the WORST CANDIDATE EXPERIENCE IN THE COUNTRY! What would you do to avoid that?

    Cheers,

    Keith

  2. The Candidate Experience – The Next Big Thing? « Employer Branding & Recruiting

    [...] Some days ago, a group of authors and editors released a „virtual monograph“ aimed at explaining „The Candidate Experience: What they say it is; What it really is; and, What it can be„. Gerry Crispin, Mark Mehler and others provide an overview of scientific studies about how applicants and jobseekers perceive the application process as well as blog entries out of the last few months. Being highly ambitious, they plan to refine the document at least quarterly. Moreover, they are even up to creating an Award for the Best Candidate Experience! [...]

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