Comments on: Monster, CareerBuilder Losing Traffic Race To HotJobs

By: Poll Of The Week #4: Which job search website do you use most?

Poll Of The Week #4: Which job search website do you use most? — Mon, 19 Oct 2009 07:21:26 +0000

[...] to show it, but Monster and CareerBuilder are losing traffic to Yahoo! HotJobs. As reported by John Zappe, from June 2008 to June 2009, Monster and CareerBuilder have seen a smaller % in unique visitors to [...]

By: Job Boards: A Monster Problem? | Hispanic Talent Memo

Job Boards: A Monster Problem? | Hispanic Talent Memo — Tue, 22 Sep 2009 19:29:16 +0000

[...] as strong competitors to traditional online job boards. That’s why it’s not surprise that job board postings have dropped significantly over the last few years. Yes, much of it can be attributed to the economy, however, a lot can be [...]

By: Psst! Wanna Buy a Job Board Cheap? : ERE.net

Psst! Wanna Buy a Job Board Cheap? : ERE.net — Mon, 07 Sep 2009 09:20:28 +0000

[...] which collects traffic data from actual server reports and proprietary counting methods, ranks CareerBuilder well ahead of HotJobs in unique visitors, a metric that actually has a bigger significance than pageviews. tags: [...]

By: Jason Gorham

Jason Gorham — Wed, 19 Aug 2009 17:58:28 +0000

The problem is that it’s just traffic and traffic doesn’t pay the bills. Job seekers don’t make Monster money companies do. The same with Indeed etc. So having more traffic doesn’t really benefit them.

By: Monster, careerbuilder losing traffic race to hotjobs

Monster, careerbuilder losing traffic race to hotjobs — Sat, 15 Aug 2009 16:49:11 +0000

[...] Read the complete article Posted in Job Listings « Getting voice over work through social networking [...]

By: Poll Of The Week #4: Which job search website do you use most? « Corn On The Job

Mon, 10 Aug 2009 20:13:33 +0000

By: Monster, CareerBuilder See Drop in Advertising Revenue : ERE.net

Monster, CareerBuilder See Drop in Advertising Revenue : ERE.net — Fri, 31 Jul 2009 03:25:30 +0000

[...] off 1 percent, while the category as a whole grew 10 percent and HotJobs jumped 23 percent. Our story on the release prompted a rebuttal by Monster’s VP of marketing, Ted Gilvar, who challenged some of the [...]

By: ted gilvar

ted gilvar — Thu, 30 Jul 2009 20:45:53 +0000

We’ve had conversations with both Mr. Zappe and ERE’s CEO David Manaster about the disconnects in their interpretation of what ComScore data means to Monster — and we’ve agreed to disagree. We measure market share by revenue, and on that measure we are gaining ground. As far as seeker traffic is concerned, we constantly adjust our marketing spend to influence our traffic numbers. In Q2 in a historically challenging employment market, we have made a conscious decision to reduce our marketing spend to be fiscally responsible. A 6% increase in traffic for the month of June is hardly troubling in that context.

What’s more, the ComScore data that Mr. Zappe references in his article fails to recognize a reporting change that ComScore made in February which includes the Yahoo Education traffic within Yahoo HotJobs traffic. His assertion of its dramatic year-over-year growth is therefore flawed.

We invite any ERE readers to hear first hand from our executives about Monster’s strategy, market position and financial health during today’s quarterly earnings call or listen in to the recording when it’s convenient for you. http://ir.monster.com/phoenix.zhtml?c=110723&p=irol-irhome

By: Brian Whitfield

Brian Whitfield — Thu, 30 Jul 2009 14:52:08 +0000

Fact is, ALL the job boards are becoming less valuable as a resource as other sites become more valuable – like Linkedin. The job boards price their services like they have a monopoly. They don’t. Job boards are a commodity and they will continue to lose business until they are priced accordingly.