I write a blog about video use today in recruiting and marketing. I liked the recruiting videos, and I will likely use those in future blog posts in the near future.

Take a look at the blog to see other videos in use – http://blog.peekproductionsvideo.com/

Another of the interesting article’s written on ERE around video is the following: http://www.ere.net/?s=maddash

On top of the quality of videos (which is critical)is the delivered streaming experience and placement for exposure to possible candidates. Other major career sites like monster have taken it a step further and actually placed clients videos on the “job search” page with one click to view the video. Even though it is also in a clients job posting it is not known at the “job search” level and monster took the initiative in this area.

MadDash has provided embed code so additional locations (LinkedIn,Facebook, Monster, major job sites and niche ones) can insure clients investments can be taken full advantage of. Having a genuine testimonial style video with professional scenario’s and footage, using real employees is powerful – your are right on with that!
(BTW – If a client does not have a great video then they should not market it at all – even though video is in the eye of the beholder :)

While some employers look at their own careersite as the best “job board” for them – it does take a strategic plan, time and a financial commitement to also execute.

With all the social and interactive sites popping up one of the key’s is to involve current employees to assist in helping their employers efforts in sharing the video (as long as it is genuine. This will give it further exposure and legs in social/networking site arena Sounds like an opportunity to create a employee referral plan based around this).

Keep up the great articles!

I think you have some great ideas about how to get the message out. I’ll try a few of them.