You’ve read about them. You’ve heard about them at conferences. Glenn Gutmacher did a webinar (still available, scroll down) on them. In fact there’s even an entire conference dedicated to corporate social networks.
With the growing number of providers, starting a private label corporate network or participating in a MySpace or Facebook is about as easy as launching a blog. And just like a blog, social networks need thought, planning and work to be successful.
“It’s important,” says Karen Lash, regional director / interactive strategy at TMP Worldwide, “when you are engaging with the social networks that you do have a strategy.”
So what sorts of things should a recruiter consider before launching a corporate network? We asked Lash and Ryan Esits, senior vice president a chief talent strategist at NAS Recruitment, for their advice. Here, in 2 minutes and 48 seconds, are the basics:
2 comments
rss | trackback
Steve Murthey Nov 26, 2008 at 9:08 am
Karin’s comments about keeping alumni are right on. Another good reason to keep good relationships with Alumni – primarily retiring alumni in this example – is to continue to leverage the knowledge of the retiring workforce. Using social media to keeping retired alumni engaged provides the opportunity to do so.
Three Minutes of Advice On Social Networks For Recruiters « Roger Pilney’s Blog Feb 12, 2009 at 1:09 pm
[...] info By rogerpilney Categories: Recruiting Life Three Minutes of Advice On Social Networks For Recruiters by John [...]