Comments on: Examining the Online Experience of Job Candidates http://www.ere.net/2006/10/17/examining-the-online-experience-of-job-candidates/ Recruiting News, Recruiting Events, Recruiting Community, Social Recruiting Mon, 13 Feb 2012 15:53:00 +0000 hourly 1 http://wordpress.org/?v=3.2.1 By: Matt Martone http://www.ere.net/2006/10/17/examining-the-online-experience-of-job-candidates/comment-page-1/#comment-2032 Matt Martone Tue, 17 Oct 2006 07:34:00 +0000 http://www.ere.net/2006/10/17/examining-the-online-experience-of-job-candidates/#comment-2032 Candidates whom are enjoying the experience and whom are more comfortable when interacting with your employment brand are more likely to favorably receive your message and respond to your ad. Q. How do you control that experience so to benefit your branding efforts? A. Behavioral Targeting with trusted ad platforms. I?m sure other networks offer behavioral targeting though, regarding the recruitment space; I am only familiar with Yahoo!?s offering. At Yahoo!, we sell behavioral targeted recruitment ad space throughout the network, Mail, Finance, Sports etc. It is supported by our HotJobs staff. <a href="http://www.jobsearchmarketing.com/2006/10/behavoral_adver.html">Here?s an example.</a> Candidates whom are enjoying the experience and whom are more comfortable when interacting with your employment brand are more likely to favorably receive your message and respond to your ad.

Q. How do you control that experience so to benefit your branding efforts?
A. Behavioral Targeting with trusted ad platforms.

I?m sure other networks offer behavioral targeting though, regarding the recruitment space; I am only familiar with Yahoo!?s offering.

At Yahoo!, we sell behavioral targeted recruitment ad space throughout the network, Mail, Finance, Sports etc. It is supported by our HotJobs staff.

Here?s an example.

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